Developer Writer @ Delicious Brains

We need a great writer with lots of experience in advanced web development, or an advanced web developer who is a great writer and wants to explore development through writing full-time.


Hi, my name is Brad Touesnard. I’m the founder of Delicious Brains Inc. We make high quality products for WordPress.

The “we” is currently Ian JonesIain PoulsonAshley RichGilbert PellegromMatt ShawPeter TaskerCaillie WestLewis Warren and myself. Caillie works on marketing and support, Lewis handles all things design, and the rest of the crew develop our products and support our customers. I primarily wear the CEO and Product Manager hats at the moment.

I’m currently in the process of hiring a marketer, a writer, two developers, and helping Iain transition to a Product Manager role. Exciting times!

I personally review all applications myself.


You may be wondering why this job posting doesn’t just have the title Technical Writer. Usually a technical writer is someone who can understand technical concepts and explain them to a non-technical audience. This job is not that.

Our audience is very much technical, so we need a great writer with lots of experience in advanced web development. Or an advanced web developer who is a great writer and wants to explore development through writing full-time.

When meeting people at events, they often compliment our products, but at least as often they swoon over the articles we put out every week. Developers love our blog. We put a lot of time and energy into producing high quality content specifically for them. It’s almost like another product to us.

Our developers currently write the majority of our posts in addition to writing code and documentation for our products and supporting our customers. I joke that we’re a blogging company that sells some software products on the side. 🙃

You will write 2-3 posts every month for the 17k subscribers of our two blogs:

  1. Delicious Brains Blog
  2. SpinupWP Blog

Some of these posts will be very technical tutorials that require research, testing, and coding. For example, our most popular series guides the reader through all the commands and configuration required to set up a server to host WordPress sites to run lightning fast. Another popular one is a post I wrote a few years ago that steps the reader through setting up their own SSL certificate authority on their local machine. So although you’ll be a full-time writer, you will spend a lot of time on learning, coding, experimenting, and system administration. You might also help out with the development of our sites from time to time.

In addition to writing yourself, you will be the editor for our two blogs, making sure that articles written by marketing sound correct to the developer ear, and pushing our developers to be better writers when they author a post.

You will own the documentation for all five of our products (and perhaps a sixth in 2020):

  1. WP Migrate DB Pro
  2. Better Search Replace Pro
  3. WP Offload Media
  4. WP Offload SES
  5. SpinupWP

You will sit in on the weekly meetings for each product, develop a deep understanding, and work closely with developers on keeping the documentation up-to-date.

You’ll always be on the lookout for ideas for the blog and you’ll catalog and prioritize them, keeping our blogging train running on time.

From day one, you will also handle some support requests from our customers. You’ll start by drafting replies and having a teammate review them before sending, but in short order you will reply directly to customers.


  • Blog Writer
    Write several blog posts every month for the 17k subscribers of our two blogs.
  • Blog Editor
    Lead our team of developers in writing engaging tutorials and other content for our 17,000+ email subscribers. Work with the marketing team to help align content with our goals. You will have a keen eye for grammar, spelling, and clear, concise writing.
  • Documentation
    Work with developers to keep our documentation up-to-date with every release of our products but also with changes to the third-party services that our products depend upon (e.g. WordPress, AWS, etc)
  • Technical Copywriter
    You will collaborate with the marketing team and our developers to draft copy for our websites and emails to our customers. You will make sure that copy drafted by the marketing team sounds right to developers.


You enjoy writing. The writing process enables you to do your best thinking. You have extensive experience publishing technical content and have received praise for it from developers.

Writing clearly and concisely is always the top goal for you, but you balance this with an informal, conversational tone that makes for pleasant, easy reading. You go over your own drafts many times to iron it out before presenting it to anyone for review. In a pinch, you’re capable of publishing a piece with no major issues without help from a reviewer.

You have many years of experience as a backend web developer and have a firm understanding of advanced web development concepts, build systems, deployment, and hosting. Ideally you also have experience with PHP, WordPress, and system administration.

You’re curious and love to learn. You look forward to meetings with fellow developers and are energized by technical conversations.

Although you often need people to help you generate ideas and formulate a plan of attack on a project, you do your best work in isolation without interruption. You’re proactive in tackling things that need to be done without direction.

You embrace the opportunity to level up, learn something new and really dig into it. You’re a disciplined worker and have no trouble getting work done at home on any given day.

You’re exceptional at communicating in writing via instant message, email, etc. You’re ok on the phone and video chat too. You understand that excellent communication is part of what makes a team work better together and clear, concise written communication is how remote teams thrive. Putting a pull request up for review without explaining its context or what you need from the team is unheard of in your world.

You own both your successes and your failures. You practice Extreme Ownership. When a project you’re leading turns into a disaster, you own it and you learn from it. You never point the finger at others under your leadership.

You invite criticism and genuinely want to grow as a professional. We’re big on pushing each other to be better. That’s how we grow as individuals and a team. It’s one thing to accept criticism and another to ask for it and use it to level up.


  • Outstanding English communication skills (spoken and written)
    You need to be in the 99th percentile in spoken and written English. I can’t emphasize this enough. Anything less will not do. If English is not your first language, this is going to be a tough requirement to satisfy.
  • Work hours
    Our team members are all currently located between the EST/EDT (Toronto) timezone and the BST/GMT (London) timezone, which can already make for a challenge when scheduling meetings. You should be in a timezone in or close to that range.
  • Portfolio of technical writing targeted to a developer audience
  • Expert web development knowledge and skills
  • Self-motivated and works well independently
  • Owns both successes and failures
  • Comfortable working remotely (we don’t have an office)
  • Invites criticism and genuinely wants to grow as a developer
  • Attend company retreats (see details below)


  • Experience writing marketing copy
  • Open source contributions
  • PHP development experience
  • Experience developing WordPress plugins or themes
  • Experience working on software products
  • System administration skills
  • Experience working in a remote team
  • Computer Science degree or equivalent


What’s an attractive benefits package? Well, it really depends on the person. What do you value?

Maybe a competitive salary is what you’re after. Or maybe you really value vacation time and would rather less pay and more vacation days. Maybe health coverage is important to you, or maybe you’re already covered.

Because everyone values things differently, I’m leaving this wide open. Carte blanche. I’m certain we can work out an arrangement you’ll be happy with.

Here are some of the benefits everyone gets:

Location Independent

As long as you can make scheduled meetings as described above, it doesn’t really matter where you’re located. Work from wherever you’re happiest. We’re distributed across the globe, working from our homes in Nova Scotia, Ontario, California, Pennsylvania, Scotland and England.

You Choose Your Schedule

Most companies claim to have flexible hours these days, but the reality is often very different. We flex our hours for real.

Some of us work a typical 9 to 5 schedule while others work 4 hours one day and 8 hours the next. Some of us put in time in the evenings and weekends, while others fiercely protect their evenings and weekend. Some of us work 37.5 hours per week, others 32 hours per week, while others surf between 28 and 34 hours depending on the week. It really doesn’t matter as long as it’s 30+ hours per week on average and you do what you say you’ll do.

No one on the team works more than 37.5 hours per week. I forbid it.

Company Retreats

As a remote company, it’s important that we meet up at least once per year to get some face time. For these events, the company covers food/drink, flights/trains/cars, and accommodations. Check out our past company retreats:

We’re headed to Portugal in June 2020. Will you be joining us?

Personal Development

If there’s a conference or event that will help you level up, the company will pay for your ticket, travel, accommodation, and meals. In addition, you are allotted 3 hours per month to learn something for your career but that’s not necessarily required for your work, participate in community discussions, and/or contribute to an open source project. Totally optional though.

Profit Sharing

Every quarter I share a Profit & Loss report with the team so that everyone knows the breakdown of income and expenses and can have an understanding of the health of the business. In October I look at the profit for the past four quarters, plug it into a formula, and it spits out numbers for everyone on the team. When the company does well, the team does well.

Company Holidays

Things get pretty quiet in late December / early January, so we always take a couple of weeks off as a company during this time. Most of us take the whole time off while others work a day here or there and bank it as a day off for the future.

Paid Leave

For the birth or adoption of a child, the company offers 100% paid leave of 8 weeks for primary caregivers and 3 weeks leave for secondary caregivers. In the event of the death of an immediate family member, the company offers 3 days paid leave. Every member of the team gets five paid sick days per anniversary year as well.

Competitive Salaries

The company pays salaries that are competitive with the market where the person resides. We don’t use the benefits of remote as leverage to negotiate lower salaries.


Fill out the application form:

We are an equal opportunity employer. Application information that is prone to unconscious biases is hidden during the review process whenever possible. We judge the content of the applications on their own without knowledge of the applicant’s race, color, gender, sexual orientation, religion, national origin, physical or mental disability, or age. We support workplace diversity, but not at the expense of equal opportunity and meritocracy. We’re looking for talented and empathetic people no matter their other attributes.

I look forward to personally reviewing your application.

Best of luck,

Brad Touesnard