Launching a WordPress Product in Public

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Marketing a WordPress Product Live: Session 10

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Olivia Bisset
Transcript ↓ In this podcast episode, Michelle Frechette and Corey Maass dive into the intricacies of optimizing their website's homepage and refining their pricing strategy for their product, OMGIMG. They discuss the importance of incorporating captivating images above the fold…
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Marketing a WordPress Product Live: Session 9

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Olivia Bisset
Transcript ↓ In this podcast episode, Michelle Frechette and Corey Maass explore the intricacies of managing online communities within the WordPress ecosystem. MIchelle shares insights from their involvement with a Mastermind group and moderating a Facebook group for LearnDash, emphasizing…

Marketing a WordPress Product Live: Session 8

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Olivia Bisset
Transcript ↓ In this podcast episode, Michelle Frechette and Corey Maass discuss their experiences at a WordPress Rochester April Meetup. Michelle recounts giving a talk on WordPress and image optimization, focusing on audience engagement and technical challenges. Corey reflects on…

Marketing a WordPress Product Live: Session 7

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Olivia Bisset
Transcript ↓ In this podcast episode, Michelle Frechette and Corey Maass engage in a casual and candid conversation about the intricacies of marketing, public speaking, and community building within the WordPress and tech sectors. They touch upon their personal experiences…

Marketing a WordPress Product Live: Session 6

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Olivia Bisset
Transcript ↓ In this podcast episode, Michelle Frechette and Corey Maass brainstorm strategies to enhance their product's appeal and visibility. They discuss adding engaging features to their website, similar to how children desire flashy bike accessories. They explore the idea…

Marketing a WordPress Product Live: Session 5

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Olivia Bisset
Transcript ↓ In this podcast episode, Corey Maass and Michelle Frechette discuss plans for a future Rochester meetup presentation on images and open graph, with intentions to record and share the session on YouTube. They explore the idea of teaching…

Marketing a WordPress Product Live: Session 4

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Olivia Bisset
Transcript ↓ In this podcast episode, Corey Maass and Michelle Frechette discuss the strategic pivot of the podcast to concentrate on marketing a WordPress product. They delve into the changes needed for their homepage, refining their messaging, and creating educational…

Post Status Draft – Roger Rosweide on Website as a Service

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Olivia Bisset
Transcript ↓ In this podcast episode, Cory Miller interviews Roger Rosweide, co-founder of WildCloud, shares his journey with WordPress and WildCloud, and introduces the concept of website as a service. He discusses how this model can provide pre-built, managed websites…

Marketing a WordPress Product Live: Session 3

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Olivia Bisset
Transcript ↓ In this podcast episode, Corey Maass and Cory Miller discuss marketing a WordPress plugin, focusing on the use of open graph data across different platforms like Facebook, Pinterest, and Instagram. They emphasize the importance of customizing images and…

Post Status Draft – Interview with Amber Hinds on WordPress Web Accessibility

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Olivia Bisset
Transcript ↓ In this podcast episode, Cory Miller interviews Amber Hines, CEO of Equalize Digital, about the importance of accessibility in WordPress and web design. They discuss the recent award received by Equalize Digital for their Digital Accessibility Checker plugin, which audits WordPress websites for accessibility. Amber highlights the challenges faced by screen reader users and the increasing legal requirements for website accessibility. She also shares insights on the role of plugin developers in improving web accessibility and the competitive landscape of different platforms in terms of accessibility. The episode concludes with Amber discussing upcoming improvements to their plugin. Top … Read more

Marketing a WordPress Product Live: Session 2

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Olivia Bisset
Transcript ↓ In this podcast episode, Corey Maass and Cory Miller discuss the performance of their WordPress product, launched in October, during Black Friday and Cyber Monday. They talk about their marketing strategies, including the importance of building a mailing…

Marketing a WordPress Product Live: Session 1

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Olivia Bisset
https://youtube.com/live/iJ5vJEK5HTQ Transcript ↓ In this podcast episode, Corey Maass and Cory Miller discuss plans for the second season of their show. They consider rebranding and focusing on marketing a WordPress product. They discuss potential topics such as selling and scaling…
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