Let me put it this way: making email templates suuuuucks. If you've ever been responsible to make and test email templates across a variety of email clients and devices, then you know.
Lee leads design for Mailgun by Rackspace, so he knows a thing or two about wonky emails. Two things to note here:
- These are seriously good tips and best practices if you're ever so unfortunately requested to build out an email template.
- Just think how good we have it with modern web standards. What if email design was the way all of life was? Eeesh.