CORY’S NOTES ✏️
On the recommendation of an architect-entrepreneur friend, I read The Win Without Pitching Manifesto, which is excellent overall but really, really good for agencies and service-oriented businesses. This quote from the book especially stuck out to me:
“Presenting is a tool of swaying, while conversing is a tool of weighing. Through the former, we try to convince people to hire us. Through the latter we try to determine if both parties would be well served by working together.”
