I found this insider’s look into…

I found this insider’s look into how the 2016 Olympic logo and font were created to be interesting. While they did have pressure of working on the project in secret (they actually had to fake working on real project not to arouse suspicion), they really didn’t treat the project any differently than for a standard client. That being said, I think if I was working on something that would be literally seen by hundreds of millions I would be quite nervous.