Extendify’s Chris Lubkert and Artur Grabowski unpack how WordPress founders can build a network of potential buyers early on to enhance the sellability of their product for a future exit.
I’ve had many conversations with Chris and Artur over the past couple of years, and their approach and values continue to impress me. It’s highly relational and builds my trust, particularly if you’re talking about an acquisition. And it signals to me they are in it for the long term.