Real feedback

Ryan Sullivan has a great post about feedback:

Since I’ve become a business owner, I’ve tried to go out of my way to leave feedback anywhere I can, and really try and give solid, actionable feedback to the people who specifically reach out and ask me for help. I know how helpful strong feedback is in my business, so I figure I can take a few minutes when I get that phone call or email survey.

I’m always fascinated to see how companies respond to constructive feedback. It says a lot about who they are and what they value.

I’m actually amazed he goes to the lengths he does to give feedback. I get asked for feedback all the time, and what Ryan notes, and what I know on a daily basis, is that giving real feedback actually takes a ton of effort.

And if someone does give you great feedback, it’s important how you respond. I think the lessons Ryan shares are applicable to all of us. We should value our customers who give us quality feedback, and we should listen to what they say; and just as importantly, we should thank them for their feedback, even when we decide not to act on it.

He has some great examples of times where feedback has impacted his future decision making on his post.

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