Do You Do Woo? Are Your Stores Ready for the Holidays?
- WooCommerce merchants are gearing up for Black Friday Cyber Monday (BFCM), with 66% of stores seeing a sales spike from October to December.
- For 46% of merchants, BFCM and the holiday season contribute up to 30% of their annual sales volume.
- 34% of merchants are changing their approach this year, focusing on adding new products, increasing marketing efforts, and upgrading website performance.
- Stores are starting BFCM preparations earlier, with 27% beginning 1-3 months in advance and 17% starting more than 3 months ahead.
- Over half of the stores plan to increase inventory before the holiday season to avoid stockouts.
- 37% of stores are working on improving site performance, including load testing and database optimization.
- Email marketing remains the most effective tool for reaching customers during BFCM.67% of merchants are adopting multichannel strategies, selling across physical stores and online marketplaces.
- Are you helping your eCommerce clients gear up for BFCM as a paid service? If not, you might be leaving revenue on the table.
- The WooCommerce blog highlights ways to gear up for the most successful BFCM ever.
Taming the Shift: Practical Strategies to Conquer CLS Issues
- Cumulative Layout Shift (CLS) measures unexpected content movement during page load and is a Core Web Vitals metric. A good CLS score is 0.1 or less.
- Tools like PageSpeed Insights, DebugBear, and WebPageTest can help measure and diagnose CLS issues.
- Minimal CLS is important for website performance and potentially search engine rankings.
- It also negatively impacts user experience because it leads to accidental clicks or difficulty in reading content as elements move unexpectedly during page load.
- Common CLS sources include theme code, dynamic JavaScript, optimization plugins, late-loading web fonts, and missing image dimensions.
- Do you develop sites for your clients with CLS in mind? It’s worth taking a closer look.
- The Admin Bar gives some easy-to-implement suggestions for minimizing CLS. Take a look and think about adding this to your development processes.
What Does Your WordPress Agency Really Need in a Host?
- Strong security focus: Features like Web Application Firewall, malware scanning, and automated server processes when malicious attacks are suspected.
- Top-notch performance: Optimized server setup and delivery specifically for WordPress, with features like high-performance storage and routing.
- Scalability: Ability to handle sites of various sizes and unexpected traffic spikes without downtime.
- WordPress expertise: Understanding of WordPress-specific needs and potential issues.
- Convenience and time-saving features: Tools that make managing multiple sites easier and more efficient.
- Look beyond pricing: While cost is a factor, your agency should prioritize features that save time and provide value in the long run.
- You may not need a host now, but this article from The WP Minute is a good one to archive for the next time you are evaluating your hosting needs.
Worth a Look
- Automattic has an experimental project on Github, called “Create Content Model” that creates and manages Custom Post Types. It will be tested on .com, but it’s a glimpse at how Core CPT management may work in the future. Download it and use it with the Gutenberg plugin, or try it on WordPress Playground.
- Stephen Wolfram celebrates 60th birthday with a look back at his last five years. TLDR; It was a very productive five years!
- Did you know WooCommerce has hooks all over the checkout page where you can add pretty much anything you can dream up? I knew there were some, but I was surprised how many there actually are. This visual list and explanation of how to use them is definitely worth your time.

