Recently, Adii Pienaar appeared on The East Wing podcast. Adii is a cofounder of WooThemes. I’ve always enjoyed this podcast, and Adii’s interview provides great insight into WooThemes and Adii’s perspective on business and the WordPress community. Definitely give it a listen.
I thoroughly enjoyed a recent Medium post by Sean Blanda, where he discusses the news business. I have a lot of interest in publishing and news, something WordPress is core to. Sean highlights a number of challenges for the news business — from advertising and revenue to evergreen vs short term content, building an audience,…
Jesse Watson, Software Development Manager at Amazon Fulfillment Technologies, explores what makes software development “hard.” One of his sources claims that over 40% of software projects fail! The insight Jesse draws from all this failure is expressed in the “One Skull Rule.” This rule states: “The most valuable asset in the software industry is the synthesis of…
I’ve seen it many times. A business owner goes to a consultant, and they want an eCommerce offering for their products. They may even have some functionality in mind that they’ll need. But have they considered the things that will really make their website more successful? In my experience, often not. Instead of complex shipping…
Stack Overflow co-founder Jeff Atwood writes why companies are not hiring the best and the brightest employees. While the title says the article is about hiring, it’s really about working. His points boil down to a promotion for distributed workforces. He even highlights Automattic, though he incorrectly refers to them as WordPress. One point I…
https://www.smashingmagazine.com/2023/02/sell-product-powerful-storytelling/ Chiara Aliotta has a great piece on Smashing Magazine about using storytelling to help design your product. She is also leading a workshop on the topic next month. https://www.decktopus.com/ Decktopus is a versatile presentation tool that can help businesses create visually appealing and engaging presentations for client sales calls. With a user-friendly interface and…
Shawn Hesketh runs WP101, a WordPress tutorials membership site. He recently received a question about how he markets his site, and his answer is thorough and insightful, and definitely worth a read for anyone trying to grow their product or service audience. I especially enjoyed reading his experiences on what types of advertising and marketing…
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Thanks for mentioning my show 🙂