Freelance vs agency work in WordPress
Brian Krogsgard
Jesse Petersen has a strong opinion about what it would cost for him to leave freelance WordPress work to go back to an agency.
From Developer to Marketer
Brian Krogsgard
Thomas Griffin, developer of the Soliloquy Slider for WordPress talks about his transition from developer to marketer.
WordPress vertical case study: ClickBank Powered
Brian Krogsgard
Human Made have published a really interesting case study about their work with Noel Tock creating a new WordPress vertical for ClickBank. Human Made and  Tock also worked together to build happytables, so the ClickBank project marks their second move…
How do you justify traveling to WordCamps?
Brian Krogsgard
WordCamps are awesome. No doubt about it. But from a business perspective, how do you justify attending out of town WordCamps as a freelancer, employee, small business owner, etc? I would love to hear the perspective of people that have…
Adii Pienaar on The East Wing podcast
Brian Krogsgard
Recently, Adii Pienaar appeared on The East Wing podcast. Adii is a cofounder of WooThemes. I've always enjoyed this podcast, and Adii's interview provides great insight into WooThemes and Adii's perspective on business and the WordPress community. Definitely give it…
No, you can’t get a custom built website in two days for $300
Brian Krogsgard
Chris Lema shares a story that is all too common. However, web development work is like voodoo for our clients. They just don't know how much custom development should cost, or how long it should take. So we have to…
Site Sensor website monitoring from Copyblogger
Brian Krogsgard
Copyblogger media, the partner/parent company of well-known WordPress brand StudioPress, has released a new service called Site Monitor. It monitors your website for downtime, offers update monitoring for WordPress sites, plenty of built in notification methods. Looks pretty nice, with…
ChurchPr.es
Brian Krogsgard
A new hosted platform has arrived called, ChurchPr.es. WP Daily goes into more detail of their setup, but I'm a bit surprised they are calling it hosting. I'd think they'd market themselves as website providers. Either way, surely just one of many…
Tools for growth at WordPress.com
Brian Krogsgard
Pete Davies is a growth engineer for WordPress.com. That basically means he uses many tools to help analyze data so they can better market the platform for more people. This post on Pete's personal blog is a fantastic description of…
How websites are making money
Brian Krogsgard
Here's a really interesting slide deck from Flippa's operations manager analyzing how websites are making money. He used 8,000 Flippa sold sites as examples. Toward the end, he notes an 8% growth for WordPress' marketshare of the CMS driven sites sold in…
gdgt’s Acquisition Forces Us to Up Our Game
Brian Krogsgard
In an interview, gdgt co-founder Ryan Block hints that his team was hired at AOL for "technology", not content. As more media orgs like AOL continue to choose in-house platforms, what can WordPress developers do to help keep WP relevant…
How to charge clients more and grow an agency
Brian Krogsgard
Matt Medeiros has been doing a number of good video interviews on his site, Matt Report. His latest is with Jose Cabeller, and they discuss how to grow your web consulting business. They key seems to be focusing on your…
A trend in theme shops closing affiliate programs
Brian Krogsgard
Jonathan Dingman poses interesting questions on his WP Force blog. Why do WordPress theme companies struggle with so much fraud compared to other industries? And I'd rephrase his second question just a bit - as I think it's obviously a…
Build a business without the marketplace
Brian Krogsgard
Drew Strojny, of Theme Foundry, describes how people should not be afraid to try selling themes on their own, and be willing to forgo the marketplace. He also mentions Memberful as an easy way to ease the technical burdens of…
The Best Time to Buy is Now
Brian Krogsgard
A low-price guarantee where you refund the difference for customers who purchased within 30 days of a promotion may actually increase sales.
Customer happiness reports
Brian Krogsgard
I've admired WooThemes' openness as long as I've been reading their blog. Last week, Adii Pienaar laid out exactly how WooTheme's transition to ZenDesk support has gone, including their number of tickets, response times, and more. As a WooThemes customer…
