Marketing

Lessons for WordPress, from Drupalcon

Brian Krogsgard

September 23, 2015

Drupalcon is happening, and Drupal founder Dries Buytaert has made his keynote slides available. They are highly informative and well worth looking through, even without the presentation audio. I'll highlight the big items, but seriously just see the slides, because it's…

Brewing fuss over a fork of an Elegant Themes popup plugin

Brian Krogsgard

August 26, 2015

Folks are making a bit of a fuss about a commercial plugin -- Bloom, a lead generation and popup plugin -- getting forked and released for free. It all started with an Elegant Themes tweet: Looks like @LeadPages took our plugin, replaced…

A WordPress conference for higher education: coming to a campus near you?

Rachel Cherry

August 17, 2015

HostingPlanet

WordPress is used by thousands of universities all over the world. Many universities run large parts of their web infrastructure with WordPress, and it's time for them to have a niche WordPress conference catered for their experiences.

You screwed up. Now what?

Brian Krogsgard

July 31, 2015

Everybody screws up, Andrew Norcross says on the newly popular Dear Design Student. The differentiator is how you handle it. All it takes is a few hours delay here, then one piece taking a bit longer than anticipated, plus a…

Aesop seeks buyer, with $4,000-5,000 per month revenue

Brian Krogsgard

July 31, 2015

Nick Haskins is looking to sell Aesop Story Engine, the themes he's built for it, and the other properties he's built around it -- namely the Lasso editor and the Story.am platform. He just moved to North Carolina, and in…

The commercial theme tides

Brian Krogsgard

July 13, 2015

Business

Commercial WordPress theme sales is a known business today. Folks have been selling themes since 2007 and many sellers experienced some very good years. The market commoditized itself quite significantly, and it's harder and harder each year to stand out. Of…

Growth in the French community

Jenny Beaumont

June 24, 2015

BusinessPlanet

Jenny Beaumont, a freelance web developer based in France, describes the recent growth boom in France's WordPress community and some of those who've helped it thrive.

The Funnel Framework

Japh Thomson

June 22, 2015

There's a really interesting write up comparing the success of Microsoft in the Windows-dominant era versus Apple in the mobile era called The Funnel Framework. It's really on point at the moment, and also mentions some other examples you'll recognise.…

Effects of freemium, money back guarantees, and free trials

Brian Krogsgard

June 9, 2015

Two conversion articles I read this weekend have stuck with me through the day on Monday. First, Indy mobile app developer Shevub Hussain describes how moving from a paid-only model to freemium for his (really handy looking) Comfy Read app…

What the WordPress community can learn from Drupal

Brian Krogsgard

June 5, 2015

John Eckman has done a second annual post on what the WordPress community can learn from Drupal. It's quite good, and quite thorough. Here's his tl;dr version, but the whole post is certainly worthwhile: What can the WordPress community learn…

A straightforward guide to create an online course

Brian Krogsgard

May 26, 2015

Paul Jarvis has written an excellent and thorough post about how he built an online course that has generated well over $100,000 in revenue in the last year. He walks through using WordPress, Memberful, and Mailchimp to build a membership…

Transparency in WordPress businesses

Brian Krogsgard

May 21, 2015

Business

I love seeing companies open up and share their business details. Income and transparency reports have become more and more popular. Alex Turnbull, of Groove, notes why transparency alone should not be just about the numbers: Why is transparency effective? Because…

The growing pains of company blogging

Brian Krogsgard

May 20, 2015

Gregory Ciotti has some really good advice for getting through the growing pains on your company blog over on Help Scout. Blogging for a corporate entity is damn hard. Most organizations have a hard time with it, if they even try.…

Automattic has acquired WooThemes, makers of WooCommerce

Brian Krogsgard

May 20, 2015

BusinessHosting

Matt Mullenweg announced today that Automattic has acquired WooThemes, whose flagship product is the popular eCommerce plugin, WooCommerce. All 55 team members at WooThemes will join Automattic, swelling ranks at Automattic by around 18%.

Audience Ops aims to offer regular editorial content for your business blog

Brian Krogsgard

May 1, 2015

Business

Brian Casel, who is half of the Bootstrapped Web podcast and the founder of Restaurant Engine, has a new project called Audience Ops. Audience Ops is a recurring service business that offers content marketing for online businesses. Brian is a…

WordPress News with Daniel Espinoza

Brian Krogsgard

April 17, 2015

DraftPlanet

Daniel Espinoza and I cover the week in WordPress news with a short format (~15 minute) podcast. This week we talk about Automattic versus WordPress, the 4.2 release candidate, clever REST API uses, taxes, and hosted website solutions' marketing.

Lessons for WordPress, from Drupalcon

Brewing fuss over a fork of an Elegant Themes popup plugin

A WordPress conference for higher education: coming to a campus near you?

You screwed up. Now what?

Aesop seeks buyer, with $4,000-5,000 per month revenue

The commercial theme tides

Growth in the French community

The Funnel Framework

Effects of freemium, money back guarantees, and free trials

What the WordPress community can learn from Drupal

A straightforward guide to create an online course

Transparency in WordPress businesses

The growing pains of company blogging

Automattic has acquired WooThemes, makers of WooCommerce

Audience Ops aims to offer regular editorial content for your business blog

WordPress News with Daniel Espinoza

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