Two Worlds of WordPress

Stereotypes and gender inequality

Marieke van de Rakt

May 23, 2024

In most Western societies, people tend to consider men and women equal. Most people agree that women should have the same rights and opportunities as men. But are men and women genuinely equal? Unfortunately, that’s not the case at all.…

The biggest threat to the growth of WordPress: perceived security

Joost de Valk

May 15, 2024

SecurityTwo Worlds of WordPress

Whenever I talk to web developers outside the inner circle of the WordPress community, it is bound to come up: WordPress security. It is the most important reason why a certain group of people does not want a WordPress site.…

Hello! It’s me! It’s the imposter syndrome!

Marieke van de Rakt

April 24, 2024

CareersTwo Worlds of WordPress

I was scared to be the CEO of Yoast. I am scared to speak my mind on Twitter. I am terrified at the launch of any new product. I am still scared to present on stage. I am even scared…

How to become a founder

Joost de Valk

April 17, 2024

BusinessTwo Worlds of WordPress

I became a founder when I started Yoast. However, I did not feel like a founder until I left Yoast. If you work in the company you founded, then your job is the role you have. I was CEO and,…

The startup trick doesn’t exist

Marieke van de Rakt

April 10, 2024

BusinessTwo Worlds of WordPress

It only happens once in a blue moon: You’ll tweak one single thing in your messaging, your check-out, or your email list and that change is the trick. It changes everything, skyrocketing your sales indefinitely. A lot of startups spend…

The future is open-source

Joost de Valk

April 4, 2024

PlanetTwo Worlds of WordPress

I am an open-source fanatic. I started my open-source career by contributing to WebKit in 2005. WebKit is an open-source software component for rendering web pages (an essential part of first Safari and later Chrome). The idea of working on…

Explaining something difficult is…. difficult!

Marieke van de Rakt

March 27, 2024

PlanetTwo Worlds of WordPress

It is incredibly hard to explain something complicated. We all remember that teacher in high school that was great at explaining math. They made math seem so easy. And we remember that teacher that made us feel stupid for not…

On Cloudfest, hosts and WordPress

Joost de Valk

March 20, 2024

PlanetTwo Worlds of WordPress

I am at Cloudfest this week, in Europapark in Germany. This is my second year visiting Cloudfest, and I truly enjoy it. Cloudfest reminds you that pretty much all hosts offer WordPress hosting, and because of that, the WordPress community…

The WordPress Community Rocks

Marieke van de Rakt

March 13, 2024

PlanetTwo Worlds of WordPress

I can be rather critical of the WordPress Community. We’re not perfect. We could be more inclusive and more open. We could be more effective in improving WordPress. We could do more. And still, the WordPress Community rocks. It rocks…

ChatGPT is like having a dozen interns

Joost de Valk

March 6, 2024

DevelopmentTwo Worlds of WordPress

I am an early adopter. At least, that’s what my wife says. I like trying new things. I’m interested in all new technologies and like to try and learn from them. AI and ChatGPT are not new anymore. Many more…

Joosts and Mariekes

Marieke van de Rakt

February 28, 2024

PlanetTwo Worlds of WordPress

When working at Yoast with my husband, Joost de Valk, I often divide customers into the Joosts and the Mariekes. The Joosts were like my Joost: technically skilled, wanting to know everything about a product, quickly bored, always looking for…

Changes in the plugin business in the last 15 years

Joost de Valk

February 23, 2024

BusinessTwo Worlds of WordPress

Note from Joost: Marieke and I have decided to start taking turns writing this weekly column, to even better reflect the multiple worlds within WordPress. So, this week, it's me! When I started building plugins in 2006, premium plugins did…

WordPress – let’s market together

Marieke van de Rakt

February 14, 2024

PlanetTwo Worlds of WordPress

Exploring new horizons in the WordPress community 🌐 How can we join forces for a brighter future?

About employees, job titles, and professional growth

Marieke van de Rakt

February 8, 2024

BusinessPlanet

In 2019, I wrote a blog post titled Why your name should be your job title. At the beginning of Yoast, when we hired our first employees, I hated job titles. I also hated job descriptions. I found them so…

Finding the WordPress Nash Equilibrium

Marieke van de Rakt

January 31, 2024

BusinessTwo Worlds of WordPress

I am a huge fan of John Nash. Do you know him? The movie A Beautiful Mind was about his life. John Nash won a Nobel prize for his work on economics. His work focuses on game theory and explains…

Two types of public speakers

Marieke van de Rakt

January 24, 2024

Two Worlds of WordPress

I think there are two types of public speakers. The ones who are just natural storytellers and get away with preparing their slides the evening before a conference. And the ones that work at their slides, stories, and presenting skills…

Stereotypes and gender inequality

The biggest threat to the growth of WordPress: perceived security

Hello! It’s me! It’s the imposter syndrome!

How to become a founder

The startup trick doesn’t exist

The future is open-source

Explaining something difficult is…. difficult!

On Cloudfest, hosts and WordPress

The WordPress Community Rocks

ChatGPT is like having a dozen interns

Joosts and Mariekes

Changes in the plugin business in the last 15 years

WordPress – let’s market together

About employees, job titles, and professional growth

Finding the WordPress Nash Equilibrium

Two types of public speakers

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