Two Worlds of WordPress

This is a weekly column by Marieke van de Rakt and Joost de Valk, veteran entrepreneurs and leaders in WP, and partners at Post Status, sharing their perspectives on what they’re seeing in WordPress.

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Joosts and Mariekes

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Marieke van de Rakt
When working at Yoast with my husband, Joost de Valk, I often divide customers into the Joosts and the Mariekes. The Joosts were like my Joost: technically skilled, wanting to know everything about a product, quickly bored, always looking for…
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Two types of public speakers

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Marieke van de Rakt
I think there are two types of public speakers. The ones who are just natural storytellers and get away with preparing their slides the evening before a conference. And the ones that work at their slides, stories, and presenting skills…

Why is open source so very cool?

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Marieke van de Rakt
I am an open source fangirl. And I think it should be celebrated much more. In a world that needs more sustainability, transparency, and equality, open source should be more prominent, embraced, acknowledged, and applauded by the whole world. The…

Why raise capital?

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Marieke van de Rakt
In her weekly column, the first of 2024, Marieke speaks about getting investment, or not! Selling part of your company to investors can spur rapid growth, but it means losing some ownership. If you take investment, choose investors who offer more than money, like valuable advice and market expertise!

Open source beyond WordPress

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Marieke van de Rakt
Marieke van de Rakt encourages exploring and learning from other open-source communities beyond WordPress, emphasizing the benefits of such engagement for innovation and addressing common challenges.

Agile all the way

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Marieke van de Rakt
I am a true entrepreneur. I like to do things lean, mean, and quick. And I genuinely believe in an agile business model, especially in the WordPress world.  At Yoast, we used to call it ‘hup hup hup’. It means…

Free versus premium

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Marieke van de Rakt
In her weekly post, Marieke talks about how the WordPress plugin directory is a pivotal feature that has propelled the CMS to success. She notices there is a concerning shift among new developers towards bypassing free plugins for premium versions. Read her thoughts!

On funding and business success

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Marieke van de Rakt
Sometimes it seems like a startup is only successful if it has raised capital from investors. These startups are featured in the media. On the business side of WordPress, there’s a lot of talk about acquisitions and the raising of…
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