Business

The business of WordPress.

Launching a product at a WordCamp

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Brian Krogsgard
In this post about the launch of FooPlugins, Adam Warner does a great job chronicling his experience with Brad Vincent of launching a product at WordCamp. It's a great read, with very nice advice for others that may be trying…

Myths of running a WordPress theme business

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Brian Krogsgard
Bill Robbins runs the WordPress theme shop, Organized Themes. In this post, he explains many common myths about running a theme shop. Bill's a great guy, and his honest depiction of running a theme business is refreshing. Also, it turns out our…

Increased plugin sales by 4x in two and a half months

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Brian Krogsgard
Thomas Griffin is in the midst of transitioning his mindset from that of a developer to that of a marketer. In his most recent post, he describes some relatively simple methods he used to sell his plugin at four times…

From Developer to Marketer

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Brian Krogsgard
Thomas Griffin, developer of the Soliloquy Slider for WordPress talks about his transition from developer to marketer.

WordPress vertical case study: ClickBank Powered

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Brian Krogsgard
Human Made have published a really interesting case study about their work with Noel Tock creating a new WordPress vertical for ClickBank. Human Made and  Tock also worked together to build happytables, so the ClickBank project marks their second move…

How do you justify traveling to WordCamps?

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Brian Krogsgard
WordCamps are awesome. No doubt about it. But from a business perspective, how do you justify attending out of town WordCamps as a freelancer, employee, small business owner, etc? I would love to hear the perspective of people that have…

Adii Pienaar on The East Wing podcast

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Brian Krogsgard
Recently, Adii Pienaar appeared on The East Wing podcast. Adii is a cofounder of WooThemes. I've always enjoyed this podcast, and Adii's interview provides great insight into WooThemes and Adii's perspective on business and the WordPress community. Definitely give it…

Site Sensor website monitoring from Copyblogger

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Brian Krogsgard
Copyblogger media, the partner/parent company of well-known WordPress brand StudioPress, has released a new service called Site Monitor. It monitors your website for downtime, offers update monitoring for WordPress sites, plenty of built in notification methods. Looks pretty nice, with…

ChurchPr.es

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Brian Krogsgard
A new hosted platform has arrived called, ChurchPr.es. WP Daily goes into more detail of their setup, but I'm a bit surprised they are calling it hosting. I'd think they'd market themselves as website providers. Either way, surely just one of many…

Tools for growth at WordPress.com

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Brian Krogsgard
Pete Davies is a growth engineer for WordPress.com. That basically means he uses many tools to help analyze data so they can better market the platform for more people. This post on Pete's personal blog is a fantastic description of…

How websites are making money

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Brian Krogsgard
Here's a really interesting slide deck from Flippa's operations manager analyzing how websites are making money. He used 8,000 Flippa sold sites as examples. Toward the end, he notes an 8% growth for WordPress' marketshare of the CMS driven sites sold in…
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