Interview with Matt Mullenweg on Gutenberg, WordPress, and the future
Brian Krogsgard
I am joined by Matt Mullenweg to discuss decision making, Gutenberg, core WordPress processes, Automattic's business, and more.
Scott Bolinger did a post-holiday (Black…
Brian Krogsgard
Scott Bolinger did a post-holiday (Black Friday) analysis of smaller discounts for AppPresser. Scott is confident that "offering 25% off instead of 40% off will decrease refund requests, allow for more sales in December, and be easier on support." Speaking…
Bob Dunn and Brad Williams talk…
Brian Krogsgard
Bob Dunn and Brad Williams talk about Liquid Web’s new pricing structure and marketplace hosting on the latest Do The Woo podcast.
Congratulations to Memberful on being acquired…
Dan Knauss
Congratulations to Memberful on being acquired by Patreon — Stratechery has a great interview with CEOs Drew Strojny (Memberful) and Jack Conte (Patreon) that goes in depth into the acquisition and both companies' histories. The whole Memberful team is coming aboard…
Jacob Moses covers how to use…
Brian Krogsgard
Jacob Moses covers how to use value-based pricing to show customers the "unmatched value" they can get from your digital product or service. Jacob discusses ways to find what your digital product or service is worth to your customers and…
Interview with Matt Mullenweg on the WordPress ecosystem — Draft Podcast
Brian Krogsgard
In this episode, I talk to Matt Mullenweg -- co-founder of WordPress and the CEO of Automattic -- about what's happening in the world of WordPress, and his role in it all.
How Easy Digital Downloads acquired 55 plugins
Brian Krogsgard
Over the course of several weeks, the Easy Digital Downloads team executed a series of changes to their marketplace to remove all third party plugins from their ecosystem. The move affected 55 plugins from 27 authors. Some were acquired. Some…
Taking a new product from concept to launch
Brian Krogsgard
When you launch a new project there’s always a buzz of excitement, hope, and relief, but also that of fear of failure and disappointment. This is something I’ve experienced for all the projects I’ve been part of over the past…
A review of Bylines for multi-author and guest-author posts
Dan Knauss
Meet the successor to Co-Authors Plus. It's for multiple authors and guest authors in WordPress without creating additional user accounts.
WooCommerce ending renewal discounts is a good thing
Brian Krogsgard
WooCommerce has — at least for now — decided to end renewal discounts for extension sales. This is a smart business move and the right thing to do, even if it could've been rolled out better. Matt Mullenweg said in…
Recurring revenue versus lifetime value
Brian Krogsgard
I enjoyed a conversation in Slack recently where plugin authors were discussing the difference between recurring revenue and lifetime value. I think it's worth restating for the newsletter, as it's a common question. In recent years, there have been several…
Pippin Williamson reflects on his price…
Brian Krogsgard
Pippin Williamson reflects on his price increases for Easy Digital Downloads with a pretty incredible in-depth post. While his price increases make perfect logical sense, some of his old pricing didn't, resulting in some plugins seeing as much as a…
Beaver Themer lets you build Beaver Builder layouts for full templates
Brian Krogsgard
Beaver Themer is the newest product by Beaver Builder, and is now in an alpha testing phase. The new product allows you to use a lot of the features many of you know from Beaver Builder, except it allows you…
I enjoyed the interview of Pippin…
Dan Knauss
I enjoyed the interview of Pippin Williamson on a recent "How I Built It" podcast. He talks about resurrecting Restrict Content Pro and his thoughts about being in the WordPress product space. Also if you haven't seen it already I…
Envato Hosted expands with revenue share for authors
Brian Krogsgard
Envato has expanded the hosting program they began piloting last December, which I covered at the time. Now it's expanded from two theme shops to twelve, including several of the most popular authors on the platform. Envato Hosted is now…
Envato is moving to author driven pricing for ThemeForest and CodeCanyon
Brian Krogsgard
Envato is extending their Author Driven Pricing (ADP) program to WordPress themes on ThemeForest and plugins on CodeCanyon next week. Since inception, Envato has established pricing for the items on their marketplace. They would categorize the theme or plugin and establish…
