Business

The business of WordPress.

Transparency in WordPress businesses

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Brian Krogsgard
I love seeing companies open up and share their business details. Income and transparency reports have become more and more popular. Alex Turnbull, of Groove, notes why transparency alone should not be just about the numbers: Why is transparency effective? Because…

A couple more notes on the WooThemes acquisition

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Brian Krogsgard
Thank you to all members for your patience on the newsletter, as I spent a great deal of time on the WooThemes acquisition post. I have a couple of thoughts I thought I'd leave specifically for you. New space in…

One year of Post Promoter Pro

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Brian Krogsgard
We often hear of big fails and big success stories with WordPress plugins and products. It was refreshing to hear Chris Klosowski blog about his experience selling Post Promoter Pro, his commercial buffer-style plugin that has done okay, but certainly…

Postmatic begins rollout of commercial version at $9 per month

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Brian Krogsgard
Late last year I wrote about Postmatic, a plugin that aims to improve your WordPress email and commenting experience. The plugin allows for comment management directly from your email, as well as handles post and comment subscriptions for your blog. The…

How to decide what should be a paid add-on

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Brian Krogsgard
James Laws writes about what to consider when determining whether a new plugin feature should be a paid add-on or not. At NinjaForms, they balance a number of criteria, but in the end he says it comes to a gut…

A podcast series on web design

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Brian Krogsgard
Matt Medeiros is doing a series on web design, and the business of it. In the fourth part, he interviews Carson McComas in regard to managing a $50,000 project. Carson worked on the eCommerce site I shared a while back.…

A theme shop year in review

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Brian Krogsgard
Mike McAlister has shared an in-depth post recapping his first year as an independent theme shop, Array. Array sells themes on their website, but has also been on WordPress.com for a while. However, they also experimented with Creative Market. What…

Find WordPress themes for a business

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Brian Krogsgard
This is one of those articles that's just good to have for referencing friends, family, or under-budget leads to. Clay Teller gives a nice intro at WP Site Care to small business owners that need to get a website up…

Adii Pienaar is making a WordPress comeback with stake in Obox

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Brian Krogsgard
Adii Pienaar is making a WordPress comeback after over a year away from the community. The WooThemes co-founder has made a strategic investment into Obox, the team behind the newly launched Layers product. In return, he's received a 30% stake in the company to complement Receiptful, his new eCommerce product.

The big business of fashion blogging

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Brian Krogsgard
This is a bit offbeat for me, but I found a story shared by Longreads this weekend that I really enjoyed. It's about how Amber Venz created rewardStyle, a (now) huge player in fashion affiliate marketing. In three years the…

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