Business

The business of WordPress.

Automattic to acquire unnamed service

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Brian Krogsgard
Automattic is acquiring a security firm that has yet to be named or officially announced. The acquisition is said to be Automattic's largest yet. Matt Mullenweg spoke to TechWeekEurope about security within WordPress and a bit about this acquisition. Well,…

Customers don’t care about ideas

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Brian Krogsgard
Brian Casel has written a great post debunking a never-ending myth that ideas by themselves are valuable. Brian tells us how to differentiate ourselves with how we solve problems and how we serve our clients. I also love his note…

Niche themes: How to research, create, sell

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Brian Krogsgard
Can you make the best WordPress theme in the world? You can if you target a niche. Here's how to find and target niches for your next theme, and a list of 230 niches included to kickstart your research.

The Year Without Pants

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Brian Krogsgard
Scott Berkun's The Year Without Pants is a first person narrative of his time employed at Automattic from August 2010 to May 2012. Berkun entered Automattic as employee number fifty six when the company was replacing its totally flat structure…

WP Curve provides development support for a monthly fee

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Brian Krogsgard
WP Curve reminds me of Elto (formerly Tweaky), except it's based on monthly fees versus one-off pricing. Dan Norris and Alex McClafferty started WP Curve recently, and Dan notes in this great interview with Brian Casel that WP Curve is…

How to run a viable freelance business

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Brian Krogsgard
Curtis McHale has released his latest book: Don't be an idiot: Learn to run a viable business. Curtis has experience as a WordPress consultant and freelancer. His previous book released from WP Theme Tutorial on how to become a WordPress…

8Bit is shutting down

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Brian Krogsgard
8Bit, the maker of the Standard Theme, is shutting down. The four founders of 8Bit are all significantly involved in various parts of the large WordPress ecosystem. You can follow John, Tom, Jared, and Chris going forward. The Standard Theme…

Tips for marketing WordPress products

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Brian Krogsgard
I see a lot of WordPress products and product websites as a consultant. I also get "pitched" a pretty decent amount, requesting me to check out someone's new product to blog about here. Because of this experience seeing and judging…

Meet Philip Arthur Moore, Premium Theme Lead at Automattic

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Brian Krogsgard
Philip Arthur Moore is the Premium Theme team lead at Automattic. I'm thrilled to have been able to ask Philip some questions about WordPress.com premium themes, their processes, and working at Automattic. His answers are thorough and very insightful, and…

Career advice for developers

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Brian Krogsgard
Cory Miller gives some career advice for programmers. Cory has been in the web business for a long time, and as the owner of iThemes, has significant authority in this arena. If you're a web developer and looking for some…

Anonymity is bullshit

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Brian Krogsgard
I'm a little fired up. Tonight, I saw an open-ended and, honestly, silly post from Torque about a strange WooCommerce extensions shop called WP Avengers. WP Avengers, as it turns out, is a group of essentially anonymous folks who claim…

How Templatic develops commercial themes

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Brian Krogsgard
Templatic has written a really informative post describing their processes for developing commercial themes. They talk about doing market studies, creating mockups, design and development, project management, quality assurance, documentation, and more.
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